Research & Insights
Vietnam's duck industry has been largely understudied until now. Our research sheds light on the industry's structure, welfare challenges, and consumer attitudes, providing stakeholders with the evidence they need to drive meaningful change.
Scoping Report
The State of the Duck Industry in Northern Vietnam: Exploring the welfare of meat and egg-laying ducks
The first comprehensive review of Northern Vietnam's duck industry — covering industry structure, key welfare issues, major stakeholders, and opportunities for change. Essential reading for anyone involved in Vietnam's duck sector.
Duck Meat Consumer Survey
Duck Meat Consumption in Urban Vietnam: Consumer Insights and Attitudes Towards Cage-Free Duck Meat
A consumer survey of 313 urban Vietnamese duck meat buyers, exploring purchasing habits, attitudes towards duck welfare, and willingness to purchase from producers with a cage-free commitment. Key findings include strong consumer support for cage-free products at near-standard prices, and clear implications for duck meat businesses.
Duck Egg Consumer Survey
Duck Egg Consumption in Urban Vietnam:
Consumer Insights and Attitudes Towards Duck Welfare-Certified Products
A consumer survey of 362 urban Vietnamese duck egg buyers, exploring purchasing habits, attitudes towards duck welfare, and willingness to pay for welfare-certified products. Key findings include strong consumer support for certification even at a price premium, and clear implications for duck egg businesses.